[ Chrysler Group LLC press release ]
New 2015 Ram 1500 Rebel Makes a Statement
- 2015 Ram 1500 Rebel takes advantage of exclusive air suspension in order
to offer increased ride height
- Standard 33-inch tires provide capability and rugged looks
- First time 3.92 axle ratio available on 3.6-liter Pentastar V-6 engine
- Equipped with factory lift, skid plates, tow hooks and other
- New front grille design a significant styling departure for Ram Truck
- New interior colors and materials, including Radar Red and Black seats
with tire tread-matching pattern
January 13, 2015, Auburn Hills, Mich. - The new 2015 Ram 1500 Rebel brings a
one-of-a-kind off-road design to the full-size truck segment.
"Offering an off-road-style package on the Ram 1500 has been on our to-do list
for some time but the right combination didn't present itself until now," said
Bob Hegbloom, President and CEO -- Ram Truck Brand, FCA US LLC. "The Rebel
drops right into a core segment of the truck market with unique design cues
and can-do attitude backed by Ram Truck engineering."
New exterior design highlights
Rebel features an all-new grille with prominent billet silver "RAM" letter
badge. Departing from the brand's iconic "cross-hair" designs, the blacked-out
Rebel grille tops a completely new black off-road front bumper design with a
durable powder-coated surface, which incorporates a powder coated, billet
silver skid plate, new front tow hooks and new LED fog lamps. Black bezel
bi-functional projector headlamps with LED marker lights lie beneath an
aluminum, twin-snorkel sport hood.
Rebel's blacked-out front-end continues on the flanks, where black Power Wagon
wheel-arch moldings, flat-black badge, mirrors and lower body panels create a
distinctive trail-ready presence. The new trim features a two-tone paint
scheme with black as a constant on the lower body, front to rear.
The Ram 1500 Rebel features an all-new 17-inch aluminum wheel. Among the most
elaborate designs found in mass production, the new one-piece wheel
incorporates matte black painted accent pockets and multi-angled surfaces
linked to the Rebel's off-road bias.
Continuing around to the rearview is a bold new "RAM" stamped tailgate with
blacked-out lettering. The "Rebel" and "4X4" badge emphasize the truck's
uniqueness. The rear bumper is also treated with durable black powder coating
with flared cutouts around dual chrome-tipped exhausts. Tail lamps incorporate
black bezels to match forward lighting.
Rebel includes an optional backup camera, providing a better field of vision
when maneuvering. A new tri-fold tonneau cover is embossed with the Ram logo.
The Ram 1500 Rebel will be available in five colors, including: Granite
Crystal Metallic, Bright Silver Metallic, Flame Red, Bright White and
Brilliant Black. Both monotone and two-tone paint options are offered.
Unique interior detailing
Inside, Rebel is every bit as brawny and rugged as it is outside, featuring
dramatic, industry-exclusive seating elements.
High-durability technical grain vinyl seats are finished in Radar Red and
Black with Sedoso fabric inserts embossed with the Toyo tire tread pattern,
matching the Rebel's actual footprint. Standard heated front seats feature
Light Diesel Gray accent stitching, Radar Red Ram's head embroidery on the
headrests and Black with Light Diesel Gray Rebel nameplate embroidered on
upper seat bolsters.
The all-black instrument panel, door armrests and logo-embossed center console
armrest cover are topped with two-tone Radar Red and Light Gray accent
stitching. The center stack and console are finished in Iron Gray Metallic
paint giving a cast-iron appearance. An all-new center console bin
incorporates a cellular phone/tablet holder with molded insert allowing for
various-sized devices. Radar Red anodized vent rings, door accent rings, door
trim spears and center console trim ring add color detail to the interior. The
Rebel.s heated steering wheel is wrapped with semi-perforated black leather,
accented with Radar Red X-stitches.
The upper glove box door is finished with a Rebel nameplate badge.
Deep all-weather rubber floor mats with contrasting Radar Red Ram's head help
contain dirt, snow and debris.
The interior is finished off with a new black headliner and matching upper
The Rebel's trail-running capability gets a boost with 1.0-inch raised ride
height for improved off-road approach, departure and breakover angles.
Bilstein supplies front and rear shocks with unique tuning and a new steering
calibration is matched to the Rebel's increased ride height. A softer rear
stabilizer bar provides improved dynamics.
Beefy 33-inch (LT285/70R17E) Toyo Open Country A/T all-terrain tires are
mounted to the all-new 17-inch silver and black cast aluminum wheels.
A new tire offering for Ram trucks, the Open Country A/Ts are versatile
all-terrain tires designed for rugged good looks, all-season handling and a
comfortable ride. Their aggressive tread pattern offers good traction in bad
conditions, on pavement or off. They feature a special wavy sipe arrangement
for a comfortable ride and improved snow traction; groove bottom siping for
more biting edges for increased traction in the snow and an open shoulder that
maximizes water evacuation for excellent all-terrain traction and stability.
The Rebel takes advantage of Ram's exclusive air suspension system with a
1.0-inch factory suspension lift, which not only helps to clear the 33-inch
tires but also contributes to additional ground clearance. A modified
alignment of the independent front suspension appropriately adjusts tire angle
and aluminum lower A-arms absorb the load. The combination of larger tires and
a suspension lift yield best-in-class ground clearance of 10.3 inches, and a
new stability program calibration takes Rebel.s modifications into
Rebel is available exclusively as a crew cab model with 5-ft. 7-inch bed
length. Both 3.6-liter Pentastar V-6 and 5.7-liter HEMI powertrains are
offered, as is a choice of either 4X2 (HEMI only) or 4X4 configurations.
RamBox is optional.
Ram Rebel is the 10th member of the Ram truck lineup, which includes
Tradesman, Express, SLT, Big Horn/Lone Star, Outdoorsman, Sport, Laramie,
Longhorn and Limited.
Rebel goes on sale early in the second half of 2015.
The 3.6-liter Pentastar V-6 engine (Ward's 10 Best Engines Award winner three
years in a row) with variable-valve timing (VVT) offers 305 horsepower, 269
lb.-ft. of torque and best-in-class gasoline fuel economy of 25 miles per
The legendary 5.7-liter HEMI V-8 with fuel-saving cylinder shut-off and VVT
provide 395 horsepower and 410 lb.-ft. of torque.
HEMI-powered Ram 1500 Rebel trucks are available in 4x2 or 4x4 powertrains
with 3.92 or 3.21 gear ratios. When equipped with the 3.6-liter Pentastar V-6
engine, Rebel is available in 4x4 only with a 3.92 gear ratio, allowing the
engine to leverage its power and torque.
Both the 3.6-liter V-6 and 5.7-liter HEMI V-8 engines are available with a
rear anti-spin differential, which turns both rear wheels in tandem when
increased torque is applied -- helpful in off-road driving conditions. The
design automatically unlocks the differential for normal on-road driving,
allowing the wheels to spin independently for improved drivability.
The class-exclusive eight-speed automatic transmission (TorqueFlite 8) --
standard equipment with the Rebel's 3.6-liter V-6 Pentastar and 5.7-liter HEMI
V-8 engines, which improves drivability and enhances fuel efficiency.
The 2015 Ram 1500 has established what is unmistakably the most advanced and
efficient truck in the light-duty category, as evidenced by:
Unsurpassed powertrain warranty -- five years/100,000 miles
- Best-in-class fuel economy at 28 mpg with 3.0-liter EcoDiesel V-6
- Exclusive link coil rear suspension and optional 4-corner air suspension
- Only manufacturer in light-duty class to offer diesel, gasoline, and
- (E85 capable 3.6-liter V-6) engines
The 2015 Ram 1500 is backed with a five-year /100,000-mile Powertrain Limited
Warranty. The powertrain-limited warranty covers the cost of all parts and
labor needed to repair a covered powertrain component -- engine, transmission
and drive system. Coverage also includes free towing to the nearest Ram
dealer, if necessary. The warranty also is transferable, allowing customers
who sell their truck during the warranty period to pass the coverage onto the
The standard three-year / 36,000-mile Basic Limited Warranty provides
bumper-to-bumper coverage for the Ram 1500, from the body to the electrical
The 2015 Ram 1500's quality is scrutinized at the company's Chrysler
Technology Center's state-of-the-art scientific labs in Auburn Hills,
Michigan, including the Noise/Vibration/Harshness Lab, Electromagnetic
Compatibility Facility, Wind Tunnel and the Road Test Simulator (RTS).
For example, the RTS recreates the abuse a truck endures at the hands of a
95th percentile driver -- meaning someone who drives the vehicle in more severe
conditions than 95 percent of all customers. The RTS can put a lifetime of
wear and tear on a truck in about one month's time. The Ram development team
is committed to finding and fixing any issues before the customer does.
The 2015 Ram 1500 is built at the Warren Truck Assembly Plant (Warren,
Michigan), which has built more than 12.5 million trucks since it started
operations in 1938. Crew Cab and Regular Cab models of the 2015 Ram 1500 are
built at the Saltillo Truck Assembly Plant in Saltillo, Mexico.
About Ram Truck Brand
Since its launch as a stand-alone division in 2009, the Ram Truck Brand has
steadily emerged as an industry leader with one goal: to build the best pickup
trucks and commercial vehicles in the industry.
Creating a distinct identity for Ram Trucks has allowed the brand to
concentrate on core customers and features they find valuable. Whether
focusing on a family that uses a Ram 1500 day in and day out, a hard-working
Ram 3500 Heavy Duty owner or a business that depends on its Ram ProMaster
commercial van every day for deliveries, Ram has the truck market covered.
In order to be the best, it takes a commitment to innovation, capability,
efficiency and durability. Ram Truck invests substantially in its products,
infusing them with great looks, refined interiors, durable engines and
exclusive features that further enhance their capabilities.